The End of "Cheap" Dallas
For decades, the primary pitch for corporate relocation to Dallas was affordable housing. While DFW remains a discount compared to coastal metros (San Francisco, New York, Seattle), the absolute cost of housing has shifted dramatically.
The median home price in Collin County now exceeds $520,000, up over 45% since 2019. Coupled with mortgage rates hovering around 7%, the monthly payment required to buy a median-priced home has essentially doubled in five years.
New Construction Premium
Production builders are capturing an outsized share of the market by buying down mortgage rates for buyers (often to 5.5% or lower). This is pulling demand away from existing home sales, where sellers are reluctant to give up their sub-3% pandemic-era mortgages.